Terms of Use
Last updated: October 10, 2026
These Terms of Use ("Terms") are a binding agreement between you and Frontline Digital ("we", "us", "our"), the operator of Counterline (the "Service"). "You" means the business that creates an account ("Customer") and every person who uses the Service on its behalf, including owners, managers and staff.
By creating an account, unlocking a device, or otherwise using the Service, you agree to these Terms, our Privacy Policy and our Cookie Policy. If you do not agree, do not use the Service. These Terms work alongside the Frontline Digital Master Terms of Service; where they conflict for the Service, these Terms control.
1. Eligibility and authority
You must be at least 18 years old and able to form a binding contract. The Service is for business use only, not personal, family or household use. If you accept these Terms for a business, you confirm you have authority to bind it, and "you" includes that business.
2. The Service
Counterline is an internal, staff-facing order log for food businesses. It lets you record customer orders, manage a catalog, view daily totals and print pickup sheets. It is not a point-of-sale system, payment processor, accounting system, food-safety system or public ordering site. We may add, change or remove features at any time.
3. Accounts, shop passwords and devices
The account owner is responsible for all activity under the account, including activity on any device unlocked with the shop code and shop password. You must:
- keep login credentials and the shop password confidential and share them only with authorized staff;
- change the shop password promptly when staff leave or a device is lost;
- sign out or lock shared devices when appropriate;
- notify us promptly of any suspected unauthorized access.
We are not liable for loss or damage caused by your failure to secure credentials or devices.
4. Subscription, trial and billing
The Service is offered as an annual subscription at the price shown at signup. A free trial may be offered; at the end of the trial your subscription begins and you will be charged unless you cancel before the trial ends.
- Auto-renewal. Subscriptions renew automatically for successive one-year terms at the then-current price until cancelled. You can cancel any time; cancellation takes effect at the end of the current paid term.
- Payments. Payments are processed by a third-party payment provider. You authorize recurring charges to your payment method. Prices exclude taxes unless stated; you are responsible for applicable taxes.
- Price changes. We will give at least 30 days' notice before a price change takes effect at renewal.
- Non-payment. If payment fails we may suspend access until paid.
- No refunds. Refunds are not required and are only granted or approved by us at our sole discretion after a formal internal investigation. This includes partial terms, unused time and downgrades.
- Payment methods. Payments must be made through approved channels billed directly by us (including Stripe). Payment is not rendered until funds have cleared.
5. Your data
"Customer Data" means the information you or your staff enter, including your end customers' names, phone numbers, orders and notes, plus your catalog and logo. You own Customer Data. You grant us a worldwide, non-exclusive, royalty-free license to host, copy, process, transmit and display Customer Data only as needed to provide, secure, support and improve the Service and as described in the Privacy Policy.
You are solely responsible for Customer Data, for its accuracy, and for having all notices, consents and legal rights needed to collect it and let us process it — including telling your customers how you use their information. Do not enter payment card numbers, government ID numbers, health information or other sensitive data into the Service.
You are responsible for keeping your own copies of records you need. The Service is not a backup or archival system.
6. Acceptable use
You will not, and will not allow anyone to:
- use the Service unlawfully, fraudulently, or to violate anyone's rights, including privacy and anti-spam laws;
- upload malware or content that is infringing, defamatory, obscene or harmful;
- access or attempt to access another customer's data, or probe, scan or test vulnerabilities without our written permission;
- interfere with or overload the Service, or bypass security, usage limits or the paywall;
- copy, modify, reverse engineer, decompile or create derivative works of the Service, except as law expressly permits;
- resell, sublicense, white-label to third parties or provide the Service on a service-bureau basis;
- scrape or use automated means to access the Service, or use it to build a competing product.
7. Our intellectual property
The Service, including its software, design, text, graphics, and the Counterline and Frontline Digital names and logos, is owned by us or our licensors and protected by law. Subject to these Terms and payment, we grant you a limited, revocable, non-exclusive, non-transferable right to use the Service for your internal business operations during your subscription. All rights not expressly granted are reserved. If you send us feedback or suggestions, we may use them freely without obligation to you.
8. Your content and logo
You confirm you own or have permission to use the business name, logo and other materials you upload, and that they do not infringe anyone's rights. You authorize us to display them within your account, on printed or exported sheets, and on staff devices.
9. Third-party services
The Service relies on third-party providers, such as hosting, database, authentication, payment and analytics providers. You assume full and exclusive responsibility for any risks, vulnerabilities, failures or damages involving third-party APIs, software or services, and we bear no liability for third-party outages, security breaches or integration failures. Your use of them may be subject to their own terms.
10. Availability and support
We aim to keep the Service available but do not guarantee it will be uninterrupted, timely or error-free. We may perform maintenance, and outages may occur due to factors outside our control, including internet, device or provider failures. You are responsible for having a fallback process (for example, paper orders) when the Service is unavailable. Support is provided on a reasonable-efforts basis.
11. Suspension and termination
We may suspend or terminate your access, with or without notice, if you breach these Terms, fail to pay, create risk or legal exposure for us or others, or if required by law. You may stop using the Service and cancel at any time.
After termination, your right to use the Service ends. We may delete Customer Data after termination in line with our Privacy Policy, and we have no obligation to keep or return it. Export or print anything you need before cancelling. Sections that by nature should survive (including fees owed, data responsibilities, intellectual property, disclaimers, limitation of liability, indemnity and dispute resolution) survive termination.
12. Disclaimer of warranties
To the fullest extent permitted by law, the Service is provided "as is" and "as available", with all faults and without warranties of any kind, express, implied or statutory, including warranties of merchantability, fitness for a particular purpose, title, non-infringement, accuracy and quiet enjoyment. We do not warrant that the Service will meet your requirements, that orders, totals, prices or printouts will be accurate or complete, or that data will not be lost. You are solely responsible for verifying orders, quantities, prices, allergen information, pickup times and approvals, and for your dealings with your customers.
13. Limitation of liability
To the fullest extent permitted by law: (a) we will not be liable for any indirect, incidental, special, consequential, exemplary or punitive damages, or for lost profits, revenue, sales, goodwill, food or inventory, missed or incorrect orders, business interruption, or loss or corruption of data, however caused and even if advised of the possibility; and (b) our total liability for all claims relating to the Service or these Terms will not exceed the greater of the amount you paid us in the six (6) months before the event giving rise to the claim, or one hundred US dollars ($100), as determined by us.
These limits apply to every theory of liability (contract, tort including negligence, strict liability or otherwise) and even if a remedy fails of its essential purpose. Some jurisdictions do not allow certain limits, so some may not apply to you.
14. Indemnification
You will defend, indemnify and hold harmless Frontline Digital and its owners, officers, employees, contractors and agents from all claims, losses, liabilities, damages, fines, costs and expenses (including reasonable attorneys' fees) arising from: third-party integration risks; your or your staff's use of the Service; Customer Data; your products, food or services; your dealings with your customers; your violation of these Terms or any law; or your infringement of any third party's rights.
15. Confidentiality and security
We use reasonable administrative, technical and physical safeguards designed to protect Customer Data, but no method of transmission or storage is completely secure and we cannot guarantee absolute security. You are responsible for securing your devices, networks and credentials.
16. Changes to these Terms
We may update these Terms from time to time. We will post the new version with a new "Last updated" date and, for material changes, give reasonable notice by email or in the Service. Continued use after changes take effect means you accept them. If you do not agree, stop using the Service and cancel.
17. Force majeure
We are not liable for delay or failure caused by events beyond our reasonable control, including natural disasters, pandemics, war, terrorism, labor disputes, government action, power or internet failures, cyberattacks, or failures of third-party providers.
18. Governing law and venue
These Terms and any disputes arising from them are governed by the laws of the State of Mississippi, without regard to conflict-of-law principles. Any legal action, suit or proceeding arising from these Terms or the Service must be brought exclusively in the state or federal courts located within or having jurisdiction over Hattiesburg, Mississippi, and you consent to their jurisdiction.
Before filing any claim, you agree to contact us at frontlinedigitalsd@gmail.com and try in good faith to resolve the dispute informally for at least 30 days. To the extent permitted by law, claims may only be brought individually, not as part of a class or representative action, and any claim must be brought within one year after it arises.
19. General
- Entire agreement. These Terms and the policies they reference are the entire agreement about the Service and replace any prior understandings.
- Severability. If any provision is unenforceable, it will be limited to the minimum extent necessary and the rest remains in effect.
- No waiver. Our failure to enforce a provision is not a waiver.
- Assignment. You may not assign these Terms without our written consent. We may assign them in connection with a merger, acquisition or sale of assets.
- Relationship. The parties are independent contractors. Nothing creates a partnership, agency or employment relationship.
- Notices. We may notify you through the email on your account or in the Service. Send notices to us at frontlinedigitalsd@gmail.com.
- Export and sanctions. You will not use the Service in violation of U.S. export or sanctions laws.
20. Contact
Questions about these Terms: Frontline Digital, frontlinedigitalsd@gmail.com, frontlinedigitalsd.com.